[shuttertalk]

More first impressions from dpreview, if you haven't seen it already.
http://www.dpreview.com/articles/3281713...mpressions

Good summary here:

Mr Suzuki explains that both models are aimed at compact camera upgraders, with the difference being down to shooting style. The J is aimed at users who want a compact camera experience (LCD only), while the V is aimed at the higher-level user - a delineation Nikon has made through the addition of the EVF. This also explains the single control dial on the J; making the operation less complex.

I also like the diagram showing the "data processing" speed, claiming the Nikon 1 system to be comparable to a SR71, outclassing even Nikon's own D3X flagship... haha the marketing people must have been smoking some funky stuff there...