[vlad]

Here's an article on how the simple Apple products photography is made.
http://connect.dpreview.com/post/8243287...anger?news

Wow.

[Barbara G.]

Thanks for sharing!

[kNox]

Awesome find. I once thought that pictures of McDonalds' hamburgers would be easy to make, but after seeing how much work goes on behind the scenes for those products I guess nothing surprises me.

[vlad]

Yeah, it really is surprising to see the amount of control needed to create images so simple and yet so beautiful.

[PhotoPlay]

TRUE. A lot of my clients get cheap on my per layout thinking taking a photo of a product is just simply placing a product on the table and having a DSLR camera to take the shot. Based on my experience the simpler the shot is the harder it to compose and do the lighting but the harder the shot is the simpler the lighting and setup is.